Magic the Gathering ($HAS) ER pre-market Tuesday, UB product strength and 2027 revealed sets show a WotC focused on growth and big names
WOTC parent Hasbro (HAS) is going to report earnings pre-market 7/21/2026. I expect a beat above expectations as MTG's growth is likely outpacing the analyist consensus views. For those unaware, Hasbro at this point is basically a mostly deadweight traditional toys/games business, and WOTC. WOTC and magic the gathering are powering almost all the earnings growth. All the toys business has to do, is recover from the tariff shock and analysts will largely ignore any negative sentiment attached to it. 2026 sets: Magic growth is huge. I've talked with plenty of LGSs over the past few months and the trend has been that Marvel Superheroes is selling much better than anticipated which makes sense as everyone was wary of SPM trends. But MSH is doing very well, and I would say there's the possibility it de-thrones LOTR as the 2nd best selling set of all time until The Hobbit releases. Reality Fracture looks to have good sentiment online currently. Star Trek is showing that WOTC is willing to ta
Why it matters: RSS-imported item, awaiting editor or agent follow-up on market impact.